
Emerson
“Opinions Incorporated exemplifies what every company wants in a strategic business partner – honesty, flexibility and a strong desire to make your organization successful. Since 1989 Opinions Incorporated has provided Emerson with world-class service and support for our Employee Opinion Survey Program that covers over 30 countries and 19 different languages. Our survey program is a leadership standard that Emerson has practiced since 1958. Opinions has an impeccable record for consistently providing a reliable and timely survey process. We know our data is safe and reliable with Opinions Incorporated. Together we fulfill one of the most comprehensive, successful, and most aggressive employee survey programs in the world.
"The survey process has allowed us to prevent adverse employee relations matters – saving time and money. In addition, the survey tool allows us to periodically monitor the success of our communication plans, business strategies, and overall employee relations climate – preventing the need for outside representation/involvement in our operations.
"I believe Opinions Incorporated’s reliability and commitment to being a valuable business partner is superior to most organizations in business today. I would highly recommend them to anyone who strives to have a world-class employee opinion survey program.”
James E. Jones
Corporate Director – Employee Relations and Eastern European Human Resources

MELROSE HOTEL CORPORATION
"Using the Opinions Incorporated Strategic Survey Experience™ process and tools at The Melrose Hotel Company (4 first-class hotels with approximately 550 employees located in Dallas, Texas, New York City, New York, Washington, D.C., and Columbus, Ohio) we achieved the following results:
- Reduction in Employee Turnover from 120% (2001 year end) to 18% (year end 2005). This resulted in Employee Turnover Savings over the 4 year period of approximately $ 4,000,000 dollars.
- Via higher levels of employee engagement and implementation of in-house developed guest service training, we improved our Guest Intent To Return Levels to 98.2%!
- In working with your Feedback and Action Planning Process, and an enhanced communications strategy, we realized greater levels of operating efficiency (process improvement and service delivery improvement) that enabled us to attain a house profit above industry average (between 30% to as high as 40% annualized house profit), as well as Net Operating Income levels also above industry average (between 20% to as high as 30% annualized net operating income).
"Hence our focus was to ensure a direct alignment of human resource strategy (and our human capital) with our business plan strategy for breakthrough results! This enabled us ultimately to build a very successful business model which increased each hotel’s asset value, as well as The Melrose Hotel Company brand value!
"There really has been no magic formula...you and your company have an outstanding program that if followed professionally and completely...it will ensure continued success!”
Robert J. Marcil
Senior Vice President Human Resources

ARCH Air Medical Services, Inc.
“One of the unexpected benefits we realized from the employee survey was the ability to identify
issues that were easy to fix. We knew we'd see the usual things at the top of the survey list, such as compensation and benefits, but we didn't realize how many small issues were of equal concern to the employees. Some of these issues, like adding a drinking fountain in the hangar, having the supervisors make more visits to the outlying bases, posting of classes and training sessions that might be of interest to employees, and more communication, were of little financial impact to the company, but made a world of difference to the employees and were easily implemented as part of our action plan.”
Rita O’Brien
Manager, Administrative Services